Content and UX for pharma website providing a portfolio overview and patient management guidance for HCPs

Study to assess app usability for a bluetooth electronic toothbrush examining interface design and feature viability across target user groups. Semi-ethnographic work was conducted, followed by lab testing of app interface design variations. From features to get kids to brush for the correct time to pressure sensors to highlight areas under brushed areas the tech kids have only just started on revolutionising dental care.

Constantly trying to better relationship management with traders is an ongoing concern for fashion and optical firm Luxottica. In a world of infinite design variations and very tiny screws, awesome digital stock management is one cornerstone of a successful relationship. In-store interviews and website usability studies with opticians across the East and West Coast of the US were conducted to understand how their online relationship could be improved: streamlining stock management and client communication and improving business to business relationships.